Zepeto metaverse plans to assist Apple Imaginative and prescient Professional
Lee Seung-won (left) and Lee Se-hyun, developer relations managers from Naver Z, the corporate behind the Metaverse social gaming recreation Zepeto, are seen on a presentation display throughout her session at G-Star Recreation Convention 2023, which was held just lately this week in Busan. . (Moon Joon-hyun/The Korea Herald)
BUSAN — Naver Z, the Metaverse subsidiary of South Korean web large Naver, is planning a Zepeto model of Apple’s first wearable headphone system, which embraces the American tech large’s idea of spatial computing.
“We’re making ready to point out one thing particular with the launch of the Imaginative and prescient Professional,” Lee Seung-won, director of developer relations at Nazer Z, advised The Korea Herald throughout a advertising speak at G-Star Recreation Convention 2023, a part of the G-Star Recreation Convention 2023. From Apple early subsequent 12 months. The G-Star Toy Expo was held final week in Busan.
This improvement could possibly be an enormous leap for Zepeto, already a frontrunner in social and interactive 3D gaming, because it ventures past its present success, which isn’t based mostly on VR expertise but. Lee highlighted that Zepeto’s vibrant progress and self-sufficiency advantageously positions Zepeto to maneuver into spatial computing.
“Sure, I do know the time period spatial computing wasn’t current a lot in our vocabulary earlier than the Apple Imaginative and prescient Professional was introduced final June,” he mentioned.
Apple launched the headset as a spatial computing system that blends digital content material with the bodily world, making a canvas for functions that may be managed by eye, hand, and voice enter.
Zepeto stands out as a profitable instance of the much-discussed metaverse idea alongside platforms like Roblox, and has not outlined itself strictly throughout the confines of a metaverse or conventional gaming platform. As an alternative, it tried to offer a digital house the place customers might work together, create and specific themselves utilizing 3D avatars.
“Zepeto thrives by being a flexible house that adapts and grows with our customers, enabling them to create their very own distinctive worlds,” Lee mentioned.
With its consumer base just lately surpassing 400 million, largely from Era Z and Era Alpha, Zepeto has additionally fostered a vibrant creator economic system. This ecosystem is powered by Zepeto Studio, the place customers can design, create and promote gadgets reminiscent of style merchandise.
The platform’s financial mannequin helps its creators profitably, as evidenced by the successes of Zepeto influencers reminiscent of Monica Ruiz and Renji, each of whom have made vital income by way of merchandise gross sales on Zepeto.
Creators have bought and earned greater than 1.6 billion digital style gadgets thus far, Naver Z developer relations supervisor Zepeto Lee Se-hyun mentioned. The platform’s digital foreign money, Gems, allows creators to transform their digital earnings into actual cash.
Though curiosity within the metaverse has decreased in response to some sources, South Korean firms are nonetheless investing on this area. It’s value noting that Crafton has partnered with Naver Z, within the Migaloo metaverse mission, whereas Com2uS is growing an all-in-one metaverse service with Naver Z, and they’re scheduled to launch by the top of this 12 months.
Lee Se-hyun emphasised the function of content material creation in driving Zepeto’s financial ecosystem. “A sustainable Metaverse thrives by fostering an setting during which it may well develop by way of proactive consumer engagement, content material technology, and even economics by itself,” she mentioned.
By Moon Joon-hyun (mjh@heraldcorp.com)
