NEEDHAM, Massachusetts–(BUSINESS WIRE)–September 19, 2023–
Shipments of augmented actuality and digital actuality (AR/VR) headsets declined worldwide for the fourth straight quarter as volumes declined 44.6% year-over-year through the second quarter of 2023 (Q2 2023), based on new knowledge from the Worldwide Knowledge Company. (IDC) tracks quarterly augmented actuality and digital actuality headsets worldwide. Downward stress from the worldwide economic system has restricted demand, whereas the unfavorable impression of value hikes on the favored Quest 2 headset mixed with older units from a number of distributors has additional hampered progress on this market.
The lull out there shouldn’t be a shock given the financial downturn and the small pool of suppliers for each AR and VR headsets. In actual fact, 2023 volumes are anticipated to be barely increased than 2017, with 8.5 million headphones anticipated to be shipped this 12 months. Nonetheless, rather a lot has modified prior to now few years, with standalone headsets reaching a compound annual progress fee (CAGR) of 57.5%, whereas screenless units like Samsung’s Gear VR have disappeared from the market.
“Over the previous a number of years, Meta and Qualcomm have dramatically improved the AR/VR panorama, permitting the business to maneuver past easy phone-based VR to standalone headsets which have paved the way in which for VR gaming and lots of extra,” stated Gitesh. Enterprise use circumstances. Obrani, analysis director, cellular and shopper monitoring units at IDC. “Nonetheless, extra corporations are moving into the sport as Sony, together with MediaTek and Apple, have joined the race to allow next-gen experiences and probably carry AR and VR applied sciences to a bigger market.”
Meta’s place as a market chief remained unchanged as the corporate captured 50.2% of the market share through the quarter. Nonetheless, the corporate faces a problem from Sony (27.1% market share) and ByteDance (9.6% market share), each of which gained share in 2Q23. The highest 5 have been Xreal (previously Nreal) and DPVR, which gained Every has a stake of simply over 2%.
A graphic displaying the worldwide market share of the highest 5 AR/VR headset corporations over the earlier 5 quarters is out there by viewing this press launch on IDC.com.
Whereas 2023 will likely be one other 12 months of decline in AR/VR headset shipments, IDC expects the market to rebound in 2024, rising 46.8% 12 months over 12 months because of new {hardware} from Meta and ByteDance, the introduction of Apple’s Imaginative and prescient Professional, and elevated attendance. From small corporations. By 2027, the market is predicted to achieve 30.3 million models globally.
“The ARVR market is at a essential level in its brief historical past,” stated Ramon T. Lamas, director of cellular, augmented actuality and digital actuality analysis at IDC. “Apple’s entry subsequent 12 months will carry much-needed consideration to a small market, however it’s going to additionally pressure different corporations to compete in numerous methods. For some, meaning going head-to-head with Apple with related options and apps. For others, it means going head-to-head with Apple With related options and functions.” means defending their particular market segments. In some circumstances, it will likely be each. Nonetheless, this can present customers with larger selection and comparability, and finally the definition of finest breeds will tackle a brand new that means any more.”
| Worldwide AR/VR Headsets Forecast by Product: Shipments for 2023 and 2027 and Annual Progress, CAGR for 2023-2027 (Shipments in hundreds of thousands) | |||||
| venture* |
Shipments 2023 |
Progress 2022/23 |
Shipments 2027 |
Progress 2026/2027 |
2023-2027 CAGR |
|
HMD impartial |
6.3 |
-25.3% |
20.0 |
33.0% |
33.5% |
|
Certain HMD |
2.2 |
508.0% |
10.3 |
43.2% |
46.7% |
|
the overall |
8.5 |
-3.2% |
30.3 |
36.3% |
37.3% |
|
Supply: IDC Worldwide AR/VR Headphone Tracker, September 19, 2023 |
* NB: Ships of the screenless projector in 2023 have been dominated out on account of a really low variety of models.
About IDC Trackers
IDC Tracker merchandise present correct and well timed market dimension, vendor share, and forecasts for tons of of expertise markets from greater than 100 nations around the globe. Utilizing proprietary instruments and searches, IDC’s monitoring instruments are up to date on a semi-annual, quarterly and month-to-month foundation. Monitoring outcomes are delivered to purchasers in easy-to-use Excel outputs and on-line question instruments.
For extra details about IDC’s Quarterly Digital and Augmented Actuality Headset Tracker, please contact Jackie Kliem at 508-988-7984 or jkliem@idc.com.
Click on right here to find out about IDC’s full suite of information merchandise and how one can leverage them to develop what you are promoting.
About IDC
Worldwide Knowledge Company (IDC) is the premier international supplier of market info, advisory companies, and occasions for the ICT and shopper expertise markets. With greater than 1,300 analysts worldwide, IDC supplies international, regional and native experience on expertise, IT requirements and sourcing, and business alternatives and traits in additional than 110 nations. IDC’s evaluation and perception helps IT professionals, enterprise managers and the funding neighborhood make fact-based expertise selections and obtain their key enterprise goals. Based in 1964, IDC is a wholly-owned subsidiary of Worldwide Knowledge Group (IDG), a worldwide chief in media, knowledge, and advertising expertise companies. To study extra about IDC, please go to www.idc.com. Comply with IDC on Twitter at @IDC And LinkedIn. Subscribe to the IDC weblog for business information and insights.
All product and firm names could also be logos or registered logos of their respective homeowners.
View supply model on Businesswire.com: https://www.businesswire.com/information/dwelling/20230919940601/en/
Contact: Jitesh Ubrani
416-873-0315
jubrani@idc.com
Ramon T. Lamas
508-935-4736
rllamas@idc.com
Michael Shearer
click on@idc.com
508-935-4200
Key phrase: Massachusetts, United States of America, North America
Trade Key phrase: Client Electronics Know-how Consulting Skilled Providers Semiconductor Software program Networking Audio/Video Web Cell Telephone/Wi-fi Units
Supply: Worldwide Knowledge Company (IDC)
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Publication date: 09/19/2023 08:30 AM / Disc: 09/19/2023 08:30 AM
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